Domain SEO

Ultimate Tips to Domain SEO

First things first, a lot of beginners in online marketing would ask what is a domain? Some business owners who are planning on having their own website may ask why do I need a good domain name. A domain is the address that you type in the address bar of your browser. For examples www.google.com, www.youtube.com, www.facebook.com and www.hotmail.com etc.

Brand recognition

A good domain name gives your website brand recognition and Search Engine recognition. Brand recognition is important if you want your customers to remember what you website stands for and Search Engine recognition is important it you want search engines like Google, Bing, Yahoo and others to give preference your competitors in the Search Engine Results Page or SERP.

Before you buy your first domain name it is important to "Do Keyword research first then buy a domain". Keyword Research is important because you want to find out first if the domain name that you will buy has some commercial viability to it and if people are really searching for it.

Rich Domains

When choosing domain names it is important to choose keyword rich domains because search engines like Google, Bing, Yahoo and others see keywords as an important factor in ranking your website in their Search Engine Results Page. Choosing keyword rich domain names saves you a lot time, money and effort in ranking your websites compared to not choosing keyword rich domains.

I cannot reiterate how important it is to choose keyword rich domains if you want to rank faster and higher in the Search Engine Results Page or SERP with less effort and time. To help you out, here is Domain SEO which lists the different keyword matches, domain extensions and other important points to consider when choosing your own domain name that will last through the years.

Keywords Matches

I have point out some important examples of  Keywords Matches:

1. Exact Match     --    carhire.com : "Rank Highest"

2. Phrase Match   --    mycarhire.com

3. Board Match    --    hiremycar.com

4. No Match          --    johmcarrentals.com

Domain Extensions or Categorization

1- gTLD (Generic Top Level Domain) - .com, .net, .org

2- ccTLD (Country Code Top Level Domain) - .com.au, .co.us, .co.uk, .ph, .ca, .pk, .in - country specific

Points to consider:

1- .com's hold the greatest resale value and brand recognition compared to .net or .org

2- Some SEO Experts claim that  .com hold's and SEO advantage over other domain extensions.

3- Between .net and .org - some SEO experts experience better ranking with .org's